Y’all know I love food.
I mean, it’s kind of the reason I started this whole blog in the first place. Not much beats the taste of an amazing taco, a perfectly cooked filet mignon, or a red velvet cupcake. And that’s what I want to talk about today.
I also love Jacksonville. Man, this city can be awesome, but it can also be all kinds of backwards sometimes (exhibit A). And lately, our leaders and some of our local business owners have their heads shoved up their asses. Unless you’ve been living under a rock, I’m sure you’ve heard about the piece of local legislation that essentially paralyzes food trucks from doing business in our city. Yesterday, local food truck supporters and owners amassed at City Hall to express their right to fight for the food vendors they love.
What ensued was a battle of he said/she said: Food truck supporters blamed restaurant owners and vice versa. Many forgot that our leaders were the ones behind this proposed legislation (although their motives? Who knows) and in turn, were pointing fingers in so many directions. What killed me was the hypocrisy of it all: small business owners accusing other small business owners for ruining their business.
No, your restaurant isn’t failing because of food trucks. Your restaurant is (probably) failing because the food sucks. Good food is good food regardless of venue. If the food is good, it speaks for itself and people will come (even if it is overpriced – people will still pay for it if it’s that good). That’s what matters.
Does food taste better out of a truck? No, of course not. I’ve tasted some crappy food come out of a food truck in my day, but I’ve also had some life-changing food as well. Food trucks are an economical and efficient way to feed people, and for some like Corner Taco, it’s been a stepping stone to opening a brick and mortar spot.
Does food fried in a Mom and Pop fryer taste better than something you can pick up at a drive-thru? I love me some Beach Road Chicken Dinners, but Chick-Fil-A is awesome too. That’s why they’re both successful businesses – they have delicious food.
Don’t get me wrong: I’m not saying we shouldn’t support local business owners or that we should only eat at certain places. My food philosophy has always been simple: eat what you love. It just sucks when our palates get bogged down in politics.